Running an Ad Statistic Report

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To run an ad statistic report:

1.In Ad Statistics, select any or all of the filters for the report by clicking the expand button.

2.In Date Range, select a range.

3.In Select Stations, select specific stations by market, format, language, or band.

4.In Available Stations, use the double arrows to move stations from Available Stations to Selected Stations.

5.In Select Advertiser, select an advertiser.

6.In Select Revenue Detail, select Excluded or Included.

7.In Include Creative Details, select Excluded or Included.

Note: The Include Creatives Details option applies only to the Detailed Affidavit and Line Item Reports.

8.If you are generating a Summary Affidavit report, select either Based on Ad Settings, which will display Impressions or Plays based on the campaign or Show Both Performance Metrics, which will display both Impressions and Plays for In-Stream ads.

Note: Gateway Ads and Banner Ads will only display the Impressions column.

9.To finish, click Generate Report. The report results will display.

Exporting the Ad Statistics Report Results

To export an ad statistics report:

1.After you click Generate Report, click either Summary Affidavit, Detailed Affidavit, Expanded Detailed Affidavit, or Line Item Report.
The format menu appears.

2.Select either Export to Excel or Export to PDF.
The Generate dialog appears.

3.Assign a name for the file.

4.Click Generate.